Tag Archives: marketing

Marketing Systems

بِسْمِ اللَّهِ الرَّحْمَنِ الرَّحِيمِ

CIM (Chartered Institute of Marketing) Definition :

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Marketing is the management process responsible for identifying, anticipating and satisfying customer requirements profitably.

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Pemasaran adalah proses manajemen yang bertanggung jawab untuk mengidentifikasi, mengantisipasi, dan memuaskan kebutuhan pelanggan secara menguntungkan.

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Marketing Strategies Of SME Tempeh Chips In Sanan Malang

MARKETING STRATEGIES OF SME TEMPEH CHIPS IN SANAN MALANG
Authors : Rahmi Yuniarti, ARIF RAHMAN, Mochamad Choiri

Abstract : In order to enhance its business, Small and Medium Enterprises (SMEs) tempeh chips in Sanan has to make innovation and conduct improvement in order to be able to compete with competitors and substitutes. Developing marketing strategies, they have to analyze overall elements of marketing mix. Continue reading